Impact Magazine
Issue 8 out now
With the “old model” going down the drain, modern day publishers around the world are now looking everywhere at ways to maximise their revenues.
As we illustrate in this issue, it can take various routes. It can be, for example, about placing songs on TV shows like ‘American Idol’, which has become a new bonanza for publishers. In our special feature, US chart expert Fred Bronson speaks to the people behind the show and finds out how songs are selected. A must read for anyone interested in exposing songs to new audiences.
Elsewhere, Juliana Koranteng looks at other ways of securing revenues – through improved and better-adapted tools to monitor the use of repertoire and to identify/control revenue streams. In the world of micro-transaction, both have become must-haves for rights holders.
Download a PDF of the eighth issue by clicking the icon below.
Impact issue 8 Q3-09.pdf
Impact_issue_8_Q3-09.pdf
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